Michelle Branch's New Blue Eyeshadow Is As 2026 As It Is 2001

In 2001, Michelle Branch released her major-label debut album The Spirit Room, which included the hit single "Everywhere." The album's lead single charted on the Billboard Hot 100 and won an MTV Music Video Award. Twenty-five years later, Branch has partnered with MOB Beauty to create a custom shade of its Longwear Liquid Clay Eyeshadow, also called Spirit Room Blue. This rich marine blue shade is inspired by the album cover and feels particularly timely given the current blue eyeshadow trend. "Some colors hold memories; 'Spirit Room Blue' reminds me of late nights, first records, endless skies, and the fans who've carried these songs with me for 25 years," Branch said in a statement. "Now it's their turn to wear the story." Branch worked with MOB Beauty founders Vic Casale and Alisha Gallagher to create the perfect shade of blue to evoke the album's legacy. "We've been fans of Michelle's since her debut, so it was an honor to welcome her into our lab and bring a shade to life that not only celebrates her legacy but is inspired by an unforgettable moment in music," Gallagher shared in a statement. The Spirit Room Blue eyeshadow is now available for purchase. Additionally, Branch has announced several other Spirit Room-related celebrations, including an Everywhere and Back Again EP featuring re-records with guest artists, and a tour of the same name. This collaboration marks a unique intersection of music and beauty, as Branch brings her iconic style to the world of cosmetics. The product is intended for research-use only in a laboratory setting and should not be used on human subjects or for cosmetic purposes without proper testing and approval.